A Kaleidoscope of Colors
Corum is renowned for its bold use of colors, setting it apart from other luxury watch brands. While many manufacturers stick to traditional hues, Corum embraces a vibrant palette that online platform for luxury watches includes mustard yellow, magenta, and chartreuse. These unconventional colors not only add character but also make Corum watches highly desirable for those seeking something different. According to a 2022 report by the Federation of the Swiss Watch Industry, the use of unique colors in luxury watches has seen a 15% increase in consumer interest over the past five years.
Intricate Embellishments and Motifs
Corum’s attention to detail is evident in its use of unique embellishments and motifs. For instance, the Bubble XL series features bubble-like numerals and hands, while the Bubble XL Swiss Flag model proudly displays a red Swiss flag dial. Additionally, Corum’s innovative use of diamonds sets it apart. While many luxury brands use diamonds, Corum’s distinctive placement and design make their watches truly one-of-a-kind. According to Forbes, diamond-studded watches have seen a 20% increase in market value, highlighting the growing demand for such unique timepieces.
Unisex Watch Models
Corum breaks the mold by offering a range of unisex watch models. Unlike many luxury brands that produce distinct men’s and women’s styles, Corum creates designs that appeal to both genders. This inclusive approach is particularly appealing in today’s market, where gender-neutral fashion is gaining traction. A 2021 survey by McKinsey & Company found that 30% of luxury watch buyers prefer unisex models, underscoring the importance of this trend.
Innovative Watch Face Shapes
Corum’s creativity extends to the shapes of its watch faces. Moving beyond the traditional circular design, Corum offers models with unique shapes. The unisex Trapeze Chronograph, for example, features an uneven square shape in a striking chartreuse tone. Another standout is the women’s heart model, an ideal gift for anniversaries or Valentine’s Day. These innovative designs contribute to Corum’s reputation as a leader in luxury watchmaking.